{"id":5378,"date":"2017-11-30T14:30:01","date_gmt":"2017-11-30T14:30:01","guid":{"rendered":"http:\/\/izvorka.juric.biz\/portfolio\/ekobrachia-identitet-proizvoda\/"},"modified":"2020-08-05T19:04:13","modified_gmt":"2020-08-05T19:04:13","slug":"ekobrachia-product-identity","status":"publish","type":"portfolio","link":"https:\/\/designbureauizvorkajuric.com\/en\/portfolio\/ekobrachia-product-identity\/","title":{"rendered":"ekoBrachia product identity"},"content":{"rendered":"<p>ekoBrachia \u2013 organic extra virgin olive oil, a special edition of Brachia premium olive oil product line, top quality and of organic origin.<\/p>\n<p>The identity of the product is based on the simplified elements of Brachia identity, using only two colors (white and green), together with the color of paper. The basic element is the artwork of olive leaves (part of Brachia visual identity), produced by cutting the label in such way that they give the impression of \u201csticking out\u201d from a flat surface into the surrounding area, thus becoming three-dimensional \u2013 illustrating the natural\/organic olives coming from Brachia.<\/p>\n<p>The label is screen-printed on 100 % recycled paper (Keaykolour Camel), with illustrations of olive leaves that are lifted from the label in the surrounding area, making the otherwise flat label spacious (2D to 3D).<\/p>\n<p>A particularly good effect is achieved on the shelf, where arranging a large number of bottles into a line results in a larger number of lifted leaves giving an impression of playfulness, emphasizing the element of naturalness.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Osnovni element identiteta proizvoda su ilustracije listova masline koje su \u0161tancanjem etikete realizirane tako da \u201cizlaze\u201d iz plo\u0161ne etikete u okolni prostor i tako postaju trodimenzionali listovi \u2013 iz ekoBrachie doslovno izlazi prirodna \/ organska maslina.<\/p>\n","protected":false},"author":2,"featured_media":5075,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"portfolio_category":[41,43],"portfolio_tag":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.0.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ekoBrachia product identity | Design Bureau Izvorka Juri\u0107<\/title>\n<link rel=\"canonical\" href=\"https:\/\/designbureauizvorkajuric.com\/en\/portfolio\/ekobrachia-product-identity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ekoBrachia product identity | Design Bureau Izvorka Juri\u0107\" \/>\n<meta property=\"og:description\" content=\"Osnovni element identiteta proizvoda su ilustracije listova masline koje su \u0161tancanjem etikete realizirane tako da \u201cizlaze\u201d iz plo\u0161ne etikete u okolni prostor i tako postaju trodimenzionali listovi \u2013 iz ekoBrachie doslovno izlazi prirodna \/ organska maslina.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/designbureauizvorkajuric.com\/en\/portfolio\/ekobrachia-product-identity\/\" \/>\n<meta property=\"og:site_name\" content=\"Design Bureau Izvorka Juri\u0107\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DesignBureauIzvorkaJuric\/\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-05T19:04:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/designbureauizvorkajuric.com\/wp-content\/uploads\/2015\/03\/ekoBrachia-Design-Bureau-Izvorka-Juric.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"710\" \/>\n\t<meta property=\"og:image:height\" content=\"473\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading 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